WEBINAR: 8 Attributes of Successful Sustainability Leaders

Based on his book, “The Battle To Do Good: Inside McDonald’s Sustainability Journey,” Bob Langert, who led McDonald’s CSR efforts for 25 years, will discuss McDonald’s fascinating and turbulent journey to try to be a responsible company over the three decades, often facing battles with the likes of PETA and Greenpeace, and facing controversial issues such as obesity, deforestation and animal treatment.

He’ll provide an unfiltered and unsullied inside view of McDonald’s failures and successes. Most importantly, he’ll share examples and stories about the 8 attributes of leadership that he found in common with those that forged meaningful change.

ISSP credential holders will earn 0.5 CEUs for attending this webinar; the webinar will be free to attend ($25 for non-members). Reserve your spot!